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Chicks at the Club open in Monmouth

April 6, 2018

On Wednesday February 28, 2018, the Chicks franchise quietly unveiled its doors of the third restaurant aptly named Chicks at the Club to friends and family alike. Chicks at the Club bought the Monmouth Country Club and quickly transformed the venue into a family friendly restaurant for all to enjoy. On the date of the soft opening, the building was packed with eager customers waiting out the door.

The Chicks franchise has two other locations. One is called Chicks on the Square located in Macomb, Illinois, and the other is called Chicks on the River in Quincy, Illinois. With the massive success of the first two Chicks locations, the owners wished to expand to Monmouth and utilize the resources of the growing college town. Many of the new employees are college students from Monmouth College.

Chicks at the Club has entered the restaurant game with its own crutch, its location. As previously stated, the owners bought out and renovated the Monmouth Country Club which is going out of the way to get to, to say the least. Although the location may not be ideal, the Chicks franchise has its own secret and addictive weapon at their disposal: Chicken Lips. The famous Chicken Lips are a staple to every Chicks restaurant. The succulent morsels have a cult following of their own.

One aspect about the Chicks franchise is that they have “Fresh, Never Frozen Food.” When talking with one of the co-owners of the franchise, Nick Peterson said, “We do not freeze our food. We don’t even have a freezer in the kitchen!” The owners continued to say that they wish to spread their message of “Fresh, Never Frozen Food” throughout the town of Monmouth to make their brand unique among the rest of the restaurants.

Chicks at the Club entered the Monmouth Community a few short weeks ago and have already established a name for themselves. Only time will tell if the restaurant will be able to overcome its location issue but looking back at the success of the other two eateries, the Chicks franchise should have nothing to worry about. Chicks at the Club is located at 1451 3rd Ave Monmouth, Illinois 61462 and is open from 11:00 AM to 9:00 PM Mondays through Thursdays, 11:00 AM to 10:00 PM Fridays and Saturdays, and 11:00 AM to 8:00 PM on Sundays.

Riley Hess

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